April 30, 2026

Celebrities At The Louis Vuitton Mythica High Jewellery Collection Launch 

Louis Vuitton presented the new high jewelry collection, Louis Vuitton Mythica, at Kasbah d’If in Marrakesh, Morocco, with guests including Ana de Armas, Léa Seydoux, Alicia Vikander, Phoebe Dynevor, Emma Laird, Victoria Song, Mina Shin, and Kōki.

Ana de Armas Louis Vuitton Mythica event, Ana de Armas Marrakesh red carpet, Louis Vuitton High Jewelry Ana de Armas, Mythica event Louis Vuitton style
Courtesy of Louis Vuitton

Did the jewelry take centre stage?

Ana de Armas Louis Vuitton Mythica event, Ana de Armas Marrakesh red carpet, Louis Vuitton High Jewelry Ana de Armas, Mythica event Louis Vuitton style
Courtesy of Louis Vuitton

A Clean Canvas For Maximum Impact

Ana de Armas gave the clearest answer. Her Louis Vuitton High Jewelry choker had the perfect canvas in a sleek white Louis Vuitton gown, allowing the piece to take centre stage. The simplicity of the dress ensured nothing distracted from the craftsmanship at her neckline.

Léa Seydoux Louis Vuitton Mythica event, Léa Seydoux tailoring red carpet, Louis Vuitton High Jewelry Seydoux, Marrakesh Mythica event style
Courtesy of Louis Vuitton

Tailoring With A Sapphire Focus

Léa Seydoux, as always, leaned into tailoring.

Léa Seydoux Louis Vuitton Mythica event, Léa Seydoux tailoring red carpet, Louis Vuitton High Jewelry Seydoux, Marrakesh Mythica event style
Courtesy of Louis Vuitton

The Louis Vuitton navy suit delivered her signature understated approach, while the Louis Vuitton High Jewelry sapphire-set necklace felt perfectly matched to the depth of the colour, standing out with precision against the clean lines.

Alicia Vikander Louis Vuitton Mythica event, Alicia Vikander red carpet Marrakesh, Louis Vuitton High Jewelry Vikander, Mythica event style
Courtesy of Louis Vuitton

Refined Simplicity

Alicia Vikander opted for a clean, minimal black Louis Vuitton dress, letting her High Jewelry diamond set do the work.

Alicia Vikander Louis Vuitton Mythica event, Alicia Vikander red carpet Marrakesh, Louis Vuitton High Jewelry Vikander, Mythica event style
Courtesy of Louis Vuitton

The pairing kept the focus exactly where it needed to be, on the brilliance of the stones.

Phoebe Dynevor Louis Vuitton Mythica event, Phoebe Dynevor pink dress Marrakesh, Louis Vuitton High Jewelry Dynevor, Mythica red carpet style
Courtesy of Louis Vuitton

Soft Ruffles, Strong Finish

Phoebe Dynevor wore a ruffled pink Louis Vuitton dress with the cascading ruffle detail framing the jewels, allowing both elements to sit in balance.

Phoebe Dynevor Louis Vuitton Mythica event, Phoebe Dynevor pink dress Marrakesh, Louis Vuitton High Jewelry Dynevor, Mythica red carpet style
Courtesy of Louis Vuitton
Emma Laird Louis Vuitton Mythica event, Emma Laird leather dress Marrakesh, Louis Vuitton High Jewelry Laird, Mythica event red carpet
Courtesy of Louis Vuitton

Texture Meets Precision

That directional edge we’ve come to expect from Emma Laird remains on pause, and for this setting, it felt appropriate.

Emma Laird Louis Vuitton Mythica event, Emma Laird leather dress Marrakesh, Louis Vuitton High Jewelry Laird, Mythica event red carpet
Courtesy of Louis Vuitton

The buttery Louis Vuitton dress – both in texture and colour – worked beautifully against her skin, while the High Jewelry choker echoed the embellished sleeves. A gold zipper would have sharpened the overall impact.

Victoria Song Louis Vuitton Mythica event, Victoria Song car wash skirt Marrakesh, Louis Vuitton High Jewelry Song, Mythica red carpet style
Courtesy of Louis Vuitton

The Car-Wash Skirt Returns

Victoria Song revisited the car-wash skirt in Louis Vuitton, where the sliced, panelled hem shifts the silhouette away from a standard column.

Mina Shin Louis Vuitton Mythica event, Mina Shin satin gown Marrakesh, Louis Vuitton High Jewelry Shin, Mythica red carpet style
Courtesy of Louis Vuitton

Liquid Satin, Elevated By Jewels

Mina Shin’s pink cowl-neck Louis Vuitton gown delivered that liquid satin finish that always hypnotic. Her High Jewelry added a refined focal point, sitting neatly against the softness of the neckline.

Kōki Louis Vuitton Mythica event, Kōki gold gown Marrakesh, Louis Vuitton High Jewelry Kōki, Mythica red carpet style
Courtesy of Louis Vuitton

Gold On Gold

Kōki wore a gold Louis Vuitton gown, previously seen on Hoyeon, finished with coordinating High Jewelry. The tone and texture, with the richness of the fabric mirrored in the warmth of the jewels.

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