Some of Rita Ora’s best red carpet moments have come courtesy of Emilio Pucci, so we shouldn’t be surprised that Peter Dundas has designed the wardrobe for the Rita’s ‘The Radioactive Tour’ 2013, which kicks off in Manchester, England tonight.
Peter worked with Rita Ora to create looks which perfectly echo her unique take on urban glamour.
With looks ranging from girlie-and-glam to tough B-girl military chic, each piece incorporates themes from the Emilio Pucci Spring 2013 collection, plus they allow freedom of movement for the energetic dance routines.
“I was thrilled to design the costumes for Rita’s ‘Radioactive Tour’, from the moment I met Rita we’ve had a great connection and doing something like this together felt like only a natural progression. The costumes have impact and flamboyance in a way that feels personal to Rita whilst staying true to the Emilio Pucci aesthetic” – Peter Dundas.
Credit: Courtesy of Emilio Pucci