September 17, 2019

Bvlgari Serpenti Seduttori Launch Event

Bvlgari swept the London Fashion Week crowd off its feet with a stunning celebration for its Serpenti Seduttori women’s watch collection on Sunday (September 15).

One of the highlights of the City’s chicest week, the evening event was an exhilarating way to fête the collection that was Born to be Gold, and to introduce its three latest Serpenti Seduttori styles — the first models from the line having made their debut at Baselworld 2019.

A radiant occasion devoted to the preciousness of time itself, the night culminated in an exclusive performance from BRIT Award-winner, and newly-wed Ellie Goulding.

Ellie Goulding: I was going start with “keeping things simple,” but on reflection, this corseted black snake fluid jacquard dress from the Andreas Kronthaler for Vivienne Westwood Fall 2019 collection is anything but.  The deep neckline was the perfect way to showcase her Bvlgari diamond and emerald necklace.   Jimmy Choo ‘Misty’ sandals completed her look.

Naomi Scott:  I’m straddling the fence with Naomi’s Prada look.  I love the petrol-blue hue, but I feel like the double peplum was one layer too many. Bvlgari’s Serpenti high jewelry diamond necklace and the Serpenti Seduttori watch completed her look.

Laura Harrier: The actress let her jewels do all the talking wearing a slinky Alexandre Vauthier black gown with her Bvlgari jewels, and red lip stealing focus.  Roger Vivier’s ‘I Love Marlene’ sandals completed her look.

Lady Kitty Spencer:  The royal looked…regal, in her gold speckled tulle gown, offset by some stunning pieces from Bvlgari.

Sabrina Dhowre Elba: With a body-contouring silhouette topped with a wide neckline that was sloped elegantly off the shoulders, this dress captures Alexandre Vauthier’s ‘ode to elegance’ to perfection.

Maya Hawke: Usually I’m a lot more impressed by Maya’s style.

Daisy Lowe:  The model didn’t follow the glamour or the LBD code at this event.  Instead tailoring was her M.O. in this Magda Butrym outfit which feels a bit too mature for her.

Hikari Mori: The model certainly had the most extravagant look of the night with this ruffle pleated design by Ashi Studio.   Fit for the grand occasion, I wish the neckline had been distributed equally across both shoulders to showcase her multi coloured Bvlgari necklace.  A Bvlgari clutch and Gianvito Rossi sandals completed her look.

Julia Restoin Roitfeld: The socialite wore Lily James’ 16Arlington dress in reverse.

Lucy Boynton:  This cutesy style Miu Miu dress appears made for Lucy.

Credit: Getty/ Bvlgari

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10 Responses to Bvlgari Serpenti Seduttori Launch Event

  1. WhiteLady September 27, 2019 at 7:48 am #

    I didn’t know who Hikari Mori was before now, and in principle everything should bother me about her outing: the big ruffles, the neckline that hides half of the necklace… and still her beauty look, styling and posing make me feel pulled into this picture that looks like a painting to me: flawless! BDOTW for unexpected success with unlikely elements for me.

    Otherwise Laura and Sabrina look very good to me, and I think Lady Kitty’s dress is too busy for the jewellery to shine.

  2. Jess Mara September 18, 2019 at 7:28 am #

    Laura for me. Lady Kitty’s feels just a tad too long.

  3. Guest September 17, 2019 at 11:47 pm #

    Perhaps I haven’t had enough coffee, but for a launch event for a prestigious jewellery house, this is underwhelming. When I’m wondering what the canapés were like, more than being wowed by the jewels, something is amiss.

  4. Phee phee September 17, 2019 at 10:45 pm #

    Laura and Kitty look good. I have nitpicks with all the rest.

  5. Guest September 17, 2019 at 5:54 pm #

    I’m not head over heels about any of them. Naomi’s look had real potential but the proportions needed to be changed with the peplum sitting lower. Hikari’s dress overwhelms her and the neckline should have been altered to showcase the necklace as suggested above.

  6. Noor September 17, 2019 at 2:52 pm #

    I couldn’t recognize Ellie if there no mention of her name. Here I like Hikari Mori only. Not sure who she is but I like her styling among the rest. The others… Thay make me feel like this even it about showing off huge jewelry. Effortless and failed!

  7. Guest September 17, 2019 at 2:40 pm #

    Laura and Kitty look great. The rest are meh.

    • Guest September 19, 2019 at 1:09 pm #


  8. Guest September 17, 2019 at 2:27 pm #

    Ellie’s dress is tragic. Lady Kitty looks lovely. The rest is meh to bad. Bvlgari jewels deserve better than this

  9. Guest September 17, 2019 at 1:01 pm #

    I don’t know if Ellie’s dress looks better in person, but from this pic, her breasts look like they’re melting off her dress.

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