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March 11, 2021

Simone Rocha x H&M Launches Today

Posted by Catherine Kallon
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The highly-anticipated, ultra dreamy Simone Rocha x H&M collection is here, and I’m sure it’s going to be a sell out.

What can you expect?

Iconic Simone Rocha pieces reworked into new, unexpected designs. Sheer tulle dresses, tartan sets, voluminous trench coats, pearl embellishments, giant bow details and ruby red slippers.

The new collaboration (for men, women and children) celebrates the 10th anniversary of Simone Rocha, features luxe finishes and fabrics which the Irish-born designer is known for. It will be the label’s first foray into menswear and childrenswear.

Ann-Sofie Johansson, Creative Advisor at H&M, said: “I hope this collection and campaign will offer a moment’s escapism, but also conjure happy memories, and a sense of hope for when we can all be close again.”

Credit: H&M

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