Alexa Chung Announced As Spokesperson For 2012 British Designers Collective

Alexa Chung will host the launch of the annual British Designers Collective at Bicester Village on March 21.

The boutique will house some of the most coveted names in British fashion including Preen, Holly Fulton, Bella Freud, James Long, Goat, Emma Cook, Markus Lupfer, Hermione de Paula and Jean Pierre Braganza add to the mix, as well as accessories from Pauric Sweeney, Lily and Lionel, Mawi and Erickson Beamon.

Now in its third year, the pop-up boutique concept store is an exclusive collaboration between Bicester Village and the British Fashion Council, offering emerging British talent the opportunity to showcase their collections in a unique setting.

The pop-up boutique, which is an exclusive collaboration between Bicester Village and the British Fashion Council, will run from March 21 for a limited time only.

For more information, visit BicesterVillage.com.

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