When I arrived at the Théâtre Marigny in Paris yesterday afternoon for the Ulyana Sergeenko Fall 2012 Couture show, I thought it was an outside presentation.
That’s because many of the beautiful women waiting outside to see the show were wearing pieces from the designer’s collection which included her signature voluminous printed maxi skirts worn over a knit sweater and signature head scarves or wool hats.
For her first runway show during Paris Fashion Week, the Russian designer/street-style star certainly pulled in a crowd of major industry players like Grace Coddington, Carine Roitfeld, Tim Blanks, Anna Dello Russo and Patrick Demarchelier.
With a line-up of top models, the show started with a military-style coat before moving onto the designer’s signature look I mentioned above.
Apron dresses, oversized coats, capes, fur-lined parkas, boyish jodhpurs, a chic white suit, folk jackets, sweaters paired with fitted pants, an uber-cute floral embroidered mini dress styled with red-hot knee-boots and long-sleeve playsuits – one with a military sash – added a playfulness to this collection with plenty of Russian references.
The Russianness came through via the accessories, which included military hats, lace helmet, medals of honour, military boots, babushkas and big furry hats.
Other accessories included back packs, hand-carved wooden heels, embroidered headbands and epaulettes, lace-covered flasks, shakos, clutches and gloves.
We saw a few evening looks. The bright red satin gown was the standout piece, but the pretty black lace dress was my favourite.
Natalia Vodianova, the Russian supermodel and a Ulyana Sergeenko client, fittingly closed the show in a floor-sweeping black coat styled with a floral embroidered tulle veil.
It will be interesting to see if the exposure of Paris Fashion Week will push Ulyana’s signature style into the mainstream. Is Hollywood ready for a collection which mixes military, fantasy and femininity?
Who I See Wearing This Collection: Nicole Kidman, Amber Heard, Natalia Vodianova and several Russian socialites.
Credit: Getty & Back pack images belong to Red Carpet Fashion Awards
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Posted by Catherine Kallon on July 4th, 2012 In: Paris Fashion Week, Ulyana Sergeenko, Ulyana Sergeenko Collection











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I can see Helen Mirren in the 4th gown you’ve posted.
OH YEAH! That would be great. It is rather similar to the grey Vivienne Westwood that she wore to the 2011 Oscars, isn’t it? http://www.redcarpet-fashionawards.com/2011/02/28/2011-oscars-round-up/
Yes, it did remind me of that Vivienne Westwood dress, but this one is red and would look stunning on Helen.
I love her style and how she applied it to her namesake collection. It’s a bold move since it’s in contrary to fashion trends but it’s beautiful and a welcome change. I hope I see more celebrities wearing her designs. Btw, I see Florence Welch wearing the black lace dress, it’ll look amazing on her.
That would be nice but I honestly can’t see mainstream celebs wearing her clothes on the RC. Unless Cannes. I hope I’m wrong.
Россия is love!
I am very underwhelmed by these referential, retro looks. This may be because as a somewhat older woman, I have no fondness for 60s-80s era styling, which is strongly represented in this collection. I see nothing at all that’s new, surprising, or particularly attractive here.
Can’t say that I’m a huge fan but I think she incorporated the “Russianness” and military elements into her feminine designs quite well overall.
I’d easily attempt #6 – the red dress with just the right mix of femininity and military touch, and coat #8.
i am obsessed with the backpacks!!
Me too, they are gorgeous!
All I can say is I hope it is faux fur!
I think Ulyana looks fab in her designs not sure many could pull them off. I prefer her friend Vika Gazinskaya designs
i totally love this this is so russian!