Solange Knowles has been revealed as the face of Madewell’s Fall 2012 ad campaign, ‘Mix Well. Madewell’.

The premise of the campaign is in the title as the brand encourages us to mix things up by styling boyfriend jeans with colourful pumps, yellow in this case – not surprisingly as this is Solange’s favourite colour.

Also featured in the video are denim jackets, sweaters, a cardigan with stripes, a printed frock, a colourful geometric-print top, and a polka-dot blazer which is paired with light denim shirt for an interesting combo.

We’ve loved Solange for her mix-and-match style, so it’s no wonder Madewell snapped her up as their ambassador for this campaign.

I don’t know about you, but after watching that video, I have several pieces on my want list starting with that polka-dot blazer.

Credit: Madwell

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Posted by Catherine Kallon on August 7th, 2012 In: Advertising, Madewell, Solange Knowles

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