01.11.11 Beauty, Makeup

Beauty Trend Spotting: Lower Lashes Are Gaining Momentum

For the record—we blame Kim Kardashian.

We remember the good ole’ days when mascara used to be reserved for the upper lash line; now it looks as if celebs are bucking beauty tradition and coating their lower lashes as well.

Why, pray tell, one might ask?

“This season is about separated cloggy lashes,” says Pat McGrath, the lash-obsessed makeup artist behind the spiky looks at Valentino, Lanvin, and Gucci FW/11.

The key to nailing the spidery lash look? “Tons and tons and tons of mascara,” adds McGrath.

Lucia Pieroni, the makeup artist responsible for the lash-tastic look at Alberta Ferretti FW/11 recommends ‘heavily applying mascara on the upper and lower lashes, using the wand to round out the eye for a Bambi effect.’

Makeup artist Charlotte Tilbury followed suit at the Chloe FW/11 show, where she confirmed Pieroni’s technique with this bit of advice: “Use your brush to pull out even the corner lashes—top and bottom—to ensure you coat every single hair.”

If mascara isn’t dramatic enough for you, take it one step further: Intensify your lower lashes with a set of falsies created especially for the lower lash line. Ardell’s Lower False Eyelashes ($4.89 at are industry standard.

Question: Have you been applying mascara to your bottom lashes as well? Or will you start? —India-Jewel Jackson

Credit: Fame Pictures

29.03.11 Beauty

Beauty School: Falsies 101

Recognize those eyes? Of course you do—a blind man knows that this gorgeous honey brown gaze belongs to a one Kim Kardashian.

Along with her infamous tush, her kooky family, her revolving love life and her flawless features, it’s her magnificent makeup that keeps the world captivated. Love her or hate her—She. Never. (Ever!) Gets. It. Wrong. Her brows? Groomed to perfection. Her cheeks? Impossibly (yet believably) flushed. Her foundation? Just like second-skin. Her eyeshadow? Ever immaculate. And then there’s her lashes.

We hear that Kardashian is a huge fan of Ja’maal Buster Eyelashes, as is Rihanna, Beyonce, Paris Hilton and Taylor Swift. To create her lush lash look, cut the lash band into a few pieces and strategically place them along the upper lash line for a dramatic, seductive effect.

As for the bottom set, some prefer to use short and mini individuals. But for us novices, there’s a special mascara for that. Clinique’s newest offering, Bottom Lash Mascara, features a doll-sized brush that lengthens and fans every single fine hair along your lower lash line for maximum intensity.

Ja’Maal Buster Eyelashes in Diva available for $15 at | Clinique Bottom Lash Mascara, $10 at

Credit: Fame Pictures