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The Perfume Shop Fragrance Launch – Eva Longoria In Victoria Beckham Collection

On Sunday afternoon Eva Longoria introduced her new fragrance, “EVA For Women by Eva Longoria” to the UK at “The Perfume Shop” within Westfield’s Shopping Centre in London.

It’s not quite Harrods, Selfridges or Harvey Nicks, but at least it’s not Superdrugs or Boots.

Eva continues to be the unofficial brand ambassador for Victoria’s dress collection whilst she’s in London.

The “Desperate Housewives” star wore a Victoria Beckham Fall 2010 nude asymmetrical drape neck dress.

If you’re thinking that she’s wearing the same dress as Leighton Meester and Victoria has worn recently, you’d be half right.

Although Style.com has 26 looks, Eva’s dress only appears on VictoriaBeckham.com.

Her has a satin jersey top half, whilst Leighton and VBs has a metallic nude top half.

Nude pumps complete the look.

VB tweeted this correctly.

Credit: Style.com & INFEvents

Runway To Maze Resturant – Eva Longoria In Victoria Beckham Collection

On Saturday night in London, Eva Longoria joined Victoria Beckham and the Ramsay’s at dinner at Gordon’s Mayfair restaurant, Maze.

She thankfully didn’t get the all black memo as she wore a dove grey dress from Victoria Beckham’s Spring 2010 collection.

You probably know by now that Victoria Beckham has her own twitter account, which she has set up only for Fashion Week.

I’ve been very skeptical regarding VB actually updating the twitter account herself, and I believe I was proved right when I read this entry:

“Out with @evalongoria who is looking amazing in one of my dresses from the fall collection”.

VB is a perfectionist and knows every inch of her collections. I don’t think for one second she would mistake this dress as a Fall 2010 dress.

Whoever is updating it on her behalf needs to know their Spring from the Fall, especially considering this is a short-term gig.

Back to Eva.

She does look amazing in the dress and I love that she didn’t go full on matchy matchy with the accessories which included a Ferragamo silver metal sandals and a black Ferragamo hayers clutch.

Credit: Style.com & Bauer Griffin

Who Victoria Beckham Collection Better? Victoria Beckham or Leighton Meester

Victoria Beckham was naturally the first to debut her own design, when she wore her Fall 2010 nude drape dress to the Range Rover 40th Anniversary party in London back in July.

The event saw the unveiling of the new Range Rover Evoque.

With her signature pose in place Victoria paired her dress with leg-lengthening Brian Atwood ‘Drama’ pumps and a chic updo.

Leighton Meester wore the same dress on the set of ‘Gossip Girl’ this week.

The actress paired her dress with Missoni heels, a Tiffany & Co ‘Galaxy’ embellished clutch and a chic half-up half-down ‘do.

I know you’re all expecting me to give this to Victoria, but I even with her odd choice of heels I much prefer this look on Leighton.

I’m not fond of Victoria’s pose and I much prefer the lower neckline on Leighton’s dress so she wins for me.

Credit: Style.com, AP & Fame Pictures

On The Gossip Girl Set With Leighton Meester In Victoria Beckham Collection & Celine

Another day another fabulous look from the girls on the ‘Gossip Girl’ set.

This time it’s Leighton Meester who looked outstanding wearing a nude Victoria Beckham Fall 2010 dress.

The nude drape neck dress is perfectly on trend and worn with a lot of style and panache by Leighton.

In between takes we see Leighton in flip flops, but in this shot she paired her nude dress with blue zig-zag print Missoni heels.

With her hair tumbling down one shoulder Leighton completed her look with a jewel accented gunmetal grey Tiffany & Co. ‘Galaxy’ clutch clutch and a gold cuff.

Blake Lively wore a lot of VB on the red carpet last year, but the style team at GG like to dress Leighton’s character in VB because this isn’t the first time she’s worn a dress from her collection on the show.

Victoria Beckham has already worn this dress to the Range Rover Evoque launch back in July.

Leighton can’t get enough of nude because she left the set wearing a two tone nude Celine dress with nude ankle boots.

She thankfully added another colour into the mix by adding red trim sunglasses and a red Celine bag which she’s been spotted carrying on set before.

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Credit: Style.com & Getty

9th Annual InStyle Summer Soiree – Kim Kardashian In Victoria Beckham Collection

Well, well. Now this is a surprise.

Kim Kardashian attended the 9th Annual InStyle Summer Soiree yesterday wearing a Victoria Beckham Fall 2010 LBD.

The dress fits her perfectly.

We all know Kim is very proud of her curves and that she loves to show off her tiny waist. This dress flatters those curves and cinches in her waist.

Kim could’ve picked one of the many well worn looks like so many other celebs before her, but she picked a pencil dress we’ve haven’t seen on the red carpet.

We have of course seen those Trib Two’s a billion times before.

She’s not my favourite on the red carpet, but I like to give credit when it’s due.

Well played Kim.

Credit: Style.com & Getty

Who Wore Victoria Beckham Collection Better? Gwyneth Paltrow or Nicole Scherzinger

Gwyneth Paltrow and Nicole Scherzinger both looked amazing wearing Victoria Beckham Spring 2010 dress in this taupe colour.

Gwyneth wore her dress to a “Iron Man 2” LA Premiere back in April.

She paired her super fitted dress with Georgina Goodman Leon Love sandals.

Stand-in X Factor judge Nicole Scherzinger arrived at the Manchester auditions wearing the same dress.

Brian Atwood ‘Drama’ pumps and silver accessories completed this sexy look.

Despite the dress being a tad tight on the bust, I just love the colour of this dress against Nicole skin tone so she wins for me.

Credit: Style.com, Fame Pictures & Getty