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Posted by Catherine Kallon on September 16th, 2013 In: Longchamp

Longchamp Flagship Store Opening 14 Sept

Longchamp celebrated the opening of its London flagship store on Regent Street on Saturday evening, inviting a host of celebrity guests.

I was lucky enough to be invited and mingled with a host of celebrity guests across the three floors while being thoroughly entertained by Alexa Chung and Pixie Geldof, who were spinning the decks (see my pictures below).

Zoe Saldana: The beautiful actress, who is currently in London filming her next blockbuster ‘Guardian of the Galaxy’, looked effortless wearing a draped-front ivory silk blouse and shorts from Longchamp’s Spring 2014 collection, which she styled with a ‘Roseau Box’ clutch and taupe Louboutins. She was such a delight, happily posing for a picture for us.

Kate Moss: The model, who has a very strong connection with Longchamp having designed bags for the brand, was the one person who everyone wanted to see close up. She didn’t disappoint, wearing a sexy black keyhole romper with a unique whiplash leather belt, which she accessorized with a blue Kate Moss for Longchamp clutch for a pop of colour.

Alexa Chung: The DJ was in great spirits on the night, opting for a black vinyl Jonathan Saunders ‘Jemima’ bustier dress from the Fall 2013 collection to showcase her darker and sexier side, which she styled with a cute pair of houndstooth ankle-strap pumps. The ivory cardi was just for the red carpet.

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Not only does Kate Moss design a collection for Topshop, but she’s also added designing bags for Longchamp to her expanding portfolio.

The model-designer’s first handbag collection for the French luxury leather goods brand, Longchamp was launched earlier this year after Kate was the face of the brand for several seasons.

Like any good model/brand ambassador, Kate has often been photographed carrying one of her Longchamp bags so it looks like she’s kicked her YSL bag habit.

My favourite one is the cognac Kate Moss For Longchamp Polonchon Gloster tote which also comes in black.

She has also been spotted wearing the Kate Moss For Longchamp Suede And Calf Glastonbury shoulder bag.

The collection has no frills, but the bags are timeless enough to be carried for many seasons.

Jennifer Lopez is also a fan.

She was spotted this weekend carrying a blue version of the Kate Moss For Longchamp Polonchon Gloster tote.

Her bag collection including make-up bags are available from Luisa via Roma.

Credit: Bauer Griffin & Fame Pictures




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