Red Carpet Fashion Awards

Former Victoria’s Secret model Selita Ebanks was the first celebrity to wear a look from Victoria Beckham’s dress collection back in March 2009 when she attended the New Yorkers for Children reception hosted by Vogue.

Since then the model has become obsessed with VBs dresses.

Her most recent look being worn last night to the “Absolut Brooklyn launch” hosted by Absolut Vodka and Spike Lee and on Wednesday night when she wore a VB LBD to Eugene Remm and Mark Birnbaum’s Joint Birthday.

Is Victoria’s little secret that Selita is her brand ambassador?

I couldn’t think of a better candidate.

Credit: Style.com & Getty

This week Missoni held an event to celebrate the opening of their new Beverly Hills boutique.

Eva Mendes carried a gold leather minaudière Ferragamo clutch to complement her Missoni gold and grey knit dress.

A Missoni event wouldn’t be a Missoni event without their brand ambassador Joy Bryant, who after walking the red carpet at nearly every event in 2008 and 2009 has had a very quiet 2010.

She’s lost none of her flair as she looked gorgeous in a gold asymmetrical Missoni maxi dress.

Margherita Missoni wore her family signature zig-zag knit print, whilst Amber Valletta squashed the twins wearing a yellow strapless dress.

Both Joy and Amber opted for stand out clutches. Me thinks Joy doesn’t quite work. The size is bothers me more than the colour.

Nicole Richie was also in attendance wearing a swirling print Missoni print dress. My first thought was that this dress could easily be mistaken for a Pucci dress.

Credit: Getty

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Evan Rachel Wood has grown up in the spotlight, so we’ve seen her red carpet transformation from an awkward teen, to Dita von Tesse’s mini me, to the confident woman we see gracing the red carpet today.

Evan has worn many brands from Dolce & Gabbana, Jean Paul Gaultier and who can forget her stunning Elie Saab gown at the 2009 Oscars.

Lately I’ve noticed that Rachel seems to be favouring one brand in particular – Gucci.

It all started at the “Hollywood Life’s 11th Annual Young Hollywood Awards” were she wore a sexy black and silver Gucci Fall 2009 dress.

She then went on to wearing a navy suit to the “Swarovski Crystallized Concept Store Opening” in New York, which many of you adored.

Wearing a one-of-a-kind Gucci burgundy gown she glowed on the red carpet at “Fashion Group International’s 26th Annual Night Of Stars” last week, and the following day she wore sexy green and black sparkling mini from the Fall 2009 collection.

I would say she’s hooked.

It must be refreshing for her to wear looks that are less structured, if I compare them to her Dita von Teese phase.

With these looks she can be edgy, sexy and sophisticated.

I wonder what she will pick next.

Credit: Style.com & Wireimage


We all have a brand we favour. If I could afford it, mine would be Giambattista Valli and Lanvin.

Charlize Theron’s is Dior, Renee Zellweger’s is Carolina Herrera and Victoria Beckham’s is her own collection.

These I would term ‘official brand ambassador’s’.


Joy Bryant loves Missoni. There’s hardly an event she attends – and there are many – in which she doesn’t wear Missoni.

When I met Joy at the Marchesa Fall 2009 presentation, I asked her why she had a particular love for Missoni.

Is she due to be announced as the face of the brand?

She told me it’s simply because the clothes fit her in terms of her style, and she feels very comfortable when she wears their pieces, and that’s most important for her.

I then went onto inform her that several of us hate her for wearing no make-up on the red carpet, and still looked outstanding beautiful. She started laughing. I guess she sensed I was joking.

I wasn’t. It’s just not fair.

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When Victoria Beckham’s 10 piece collection was unveiled, a lot of people were impressed at how good it was. Heidiwood and Lauren Conrad Collection it was not.

Her collection was sold out within hours when it hit the shop floor at Selfridges in London, and didn’t even make the shop floor at Selfridges Manchester as the collection sold out at a preview the night before. Bergdorf Goodman has sold out of nearly half the stock in just a week, so she is doing very well.

Victoria has been seen wearing her collection many times, just to show off how good she looks in it, because lets face it no one is going to wear this collection better than Mrs B herself.

The thing is, that is all she seems to be wearing of late. There are 10 pieces – with some coming in 2 colours – within her collection and she has worn 6 of them.

Hopefully she will return to the more colourful side of her wardrobe soon.

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