Jennifer Lopez In Louise Goldin -  'Viva Movil by Jennifer Lopez' Verizon Wireless Press Conference

After giving us plenty of glitz at the Billboard Music Awards, Jennifer Lopez toned things down for the ‘Viva Movil by Jennifer Lopez’ Verizon Wireless press conference on Wednesday at the Venetian Las Vegas in Nevada.

The entertainer kicked off her new partnership with Verizon in an ultra-refined Louise Goldin Fall 2013 winter-white dress, colour-coordinating in neutrals with the company’s Executive Vice President and COO, Marni Walden.

The body-skimming silhouette may have delivered more fabric than we’re accustomed to seeing on J. Lo, but she still managed to show off her enviable curves.

Jennifer can obviously do sophisticated just as well as sexy. She did add just a touch of her signature bling quotient with Marina B ‘Onda’ hoop earrings and an H. Stern ring, along with a sleek pair of black-and-nude Casadei ‘Blade’ pumps.

Sultry, smoky eyes, a nude lip and a great blow-out topped off the look.

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You can buy Jennifer’s Casadei pumps from farfetch.com US and farfetch.com
Credit: Style.com & Getty