04.05.12

Jimmy Choo Launches Choo 24:7 StyleMaker Website

Jimmy Choo have launched a new Stylemakers website, www.choo.247.com, which is an interactive site featuring photo galleries of street-style images.

The brand are inviting you to upload a picture of yourself wearing a Jimmy Choo creation – shoes or bag – and share the image at www.choo247.com.

The website is categorized according to location – with sections including London, England, New York, America, Shanghai, China and Sao Paolo in Brazil – and each city has a different ambassador.

At the presentation for this launch, Caroline Issa was unveiled as the label’s muse for the project.

The website has launched the site to coincide with the brand’s new Choo 24:7 collection, which aims to provide the perfect footwear wardrobe for every shoe need.

Post your photo by June 6 to have the chance to win a Choo 24:7 ‘wardrobe’.

Frugal Friday

Frugal Friday

Eva Green For InStyle UK June 2012

Eva Green For InStyle UK June 2012

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