Two blondes, one look.

It’s official—matte red lipstick is having a moment.

Recently spotted on sexy songstress Kylie Minogue and ‘Gossip Girl’ goddess Blake Lively, it looks as if our favorite stars are forgoing the gloss in favor of a more softened scarlet smile.

And we can certainly see why—it’s vampy, not trampy, and beautiful, yet badass.

Loving the look?

Know this: If your complexion is fair like Minogue’s, a bright orange-red will stand out. (Try TopShop Lips in Infrared, $16 at Topshop US and £8 at Topshop International).

If your skin is tan like Lively’s, try a true red with blue undertones. (Try like Lancôme’s Color Design Sensational Effects Matte Lipcolor in Red Haute, $22 at Lancô