Red was the colour of the night at the 2010 Entertainment Weekly And Women In Film Pre-Emmy Party this weekend.

Jessica Lowndes was the 3rd star to sport the vibrant colour, but she was the only one to match her lipstick to her dress.

The Canadian actress wore a Luisa Beccaria Fall 2010 dress.

Her adorable red dress has a lot less volume in her tiered ruffled skirt, but it doesn’t take too much away from her look.

In fact I think it looks better as she may have ended up looking like a ripe tomato.

She continued to match her red dress with her red Kotur clutch, but stopped going full matchy matchy by adding champagne Jimmy Choo heels.

Scott Mikolay jewel and a gorgeous smile completes this beautiful look.

Credit: Style.com & Getty