28.06.10 Advertising

Burberry’s Fall 2010 Interactive Advertising Campaign

Mario Testino shot the Burberry Fall 2010 ad campaign.

The campaign features it usual mix of British models, actors and musicians.

Model – now slash actress – Rosie Huntington-Whiteley is joined by Nina Porter, Sam Rollinson, Charlotte Wiggins, Caspar Smyth, Douglas Booth, Gwilym Gold, Rory Cottam, Samuel Fry, Seb Brice and Thomas Penfound.

The British cast don the trademark trenches, snug shearling jackets, and military winter jackets.

We of course see the signature Burberry check on totes and clutches.

Burberry were one of the first brands to stream their Spring 2010 show to us live, now they using technology again to bring us an interactive advertising campaign.

The innovative technology enables you to select, control and view all aspects of campaign, cast and products.

Go to Burberry.eu to enjoy the interactive experience.

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Credit: © Copyright Burberry/Testino

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