2010 BAFTAs – Edith Bowman In Willow

You may remember that I only discovered Willow during New York Fashion Week recently, but it looks like Edith Bowman knew about Willow before me.

The TV presenter was on the red carpet for the official sponsor Orange last night wearing a wave print strapless Willow maxi dress.

I would’ve expected her to wear a British designer like Matthew Williamson, or Burberry but she opted for a dress by Australian designer Kit Willow.

The dress was nice, but I wasn’t so crazy about her hair.

The poor lamb was so very cold last night, opting to wear her fur coat between takes.

Us girls do suffer for fashion.

Credit: Wireimage

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4 Responses to 2010 BAFTAs – Edith Bowman In Willow

  1. Linda February 22, 2010 at 01:52 #

    The dress is nice, but is it too casual for the event? Maybe it could have been dressed up with different hair, makeup, jewellery, etc?

  2. Lizzie February 22, 2010 at 10:29 #

    I think the colour of the dress washes her out. And, I agree, a bit too casual. Great for sunny climes though!

  3. GossipLicious February 22, 2010 at 18:28 #

    I think she should of realized she’s not at the beach but a red carpet event. Enough said.

  4. cazfraz February 22, 2010 at 20:48 #

    I think Edith looks great! Maybe a little casual but its better than being OTT. Her hair is swept neatly back off her face and makeup nice and natural. Really nice dress too.

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