Everyone was blown away by Alexander McQueen’s Spring 2010 “Plato’s Atlantis” collection.

From the vivid colours and digital prints, to the “how did they walk in those Armadillo heels?” we were all fascinated.

Thankfully Lily Cole, Noot Seer, Daphne Guinness, Lady GaGa and Camilla Belle have all done justice to these magnificent pieces from this amazing collection, but only Guinness and GaGa have been brave enough to walk in those heels.

We all knew that the ad campaign was going to be equally captivating, and here’s a first look at the Alexander McQueen’s Spring 2010 ad campaign which features uber model Raquel Zimmermann.

You can barely make out Raquel who is covered in 30 snakes which are as colourful as her McQueen jumpsuit.

I can’t wait to see more of this campaign which was shot by Nick Knight.

Credit: TFS