The Alice + Olivia’s Spring 2010 show was more like a huge party in a warehouse.

Everyone was milling around enjoying the free bar and a performance by French girl band, the Plastiscines.

The models were to the left of the stage, some were standing and some perched on podiums.

The pieces were whimsical and ultra feminine.

The colour palette consisted of white, silvery greys, nudes, purples and 2 rainbow dresses.

Some pieces had an Alice in Wonderland feel to them with their full skirts and ribbos, whilst others were a bit edgier like the LBD paired with lace leggings.

Everything was totally wearable and I expect to see the many celebrities who attended to wear these pieces both on the red carpet and ‘off duty’.

All the shoes from this presentation are from the Alice + Olivia for Payless collection, which will be available early February.

The collection is expected to also included coordinating handbags which a price point of under $40.

The celeb count was high at this event. If you follow me on twitter you would have seen my tweet updates as each celeb arrived.

‘OMG Jared Letro is at the Alice + Olivia party’ I updated in genuine shock.

Everyone looked great especially Mena Survari who wore a stunning strapless LBD.

The other attendees I saw were Shenae Grimes who was so interest in the collection that she took notes. Kristin Cavallari who is a sweet as pie – don’t fall for that bitchy persona she was so nice. I had a quick chat with her which I will write up later.

Tinsley Mortimer was also there wearing the same strapless dress which Kelly Brook wore a few weeks ago.

Kelly Rutherford who I had spotted earlier that day at the Bryant Park Hotel with her newborn baby, took a night off nursing to join in the fun.

Nicky Hilton sparkled wearing a gold sequin top and matching pigalles.

Stephanie Pratt looked very very svelte wearing an embellished top with black leggings. She arrived with Holly Montag who looked a hot mess. Very 80s prom gone tragically wrong.