The reason why Victoria Beckham is currently in London suddenly become apparent.

She’s here to shoot the commercial for her latest Fall 2009 ad campaign.

The designer looked gorgeous on set staying in superstar mode by keeping her sunglasses on the whole time, wearing the now sold out Carmontelle cashmere-blend dress from her Fall 2009 collection with maroon Christian Louboutin Bianca platform pumps.

The dress is elegantly sleek, well tailored, nipped in at the waist and cut to calf-length to guarantee that oh-so-chic appeal.

Classic VB.

The shoot has a cute concept which sees Victoria and the models sitting on swings which were attached to the front of Georgian terrace houses in Notting Hill.

The models were of course wearing Victoria’s Fall 2009 collection.  The far left model is wearing a stunning red gown, whilst the model in the middle is wearing a metallic bouclé Alavoine mini dress.

Can’t wait to see the finish commercial. I wonder if she smiles in it.

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Credit: PacificCoastNews, Bauer Griffin & Style.com